Our #TrulyInclusiveTrulyZivame campaign celebrates the Zivame's social consciousness and forward thinking. From their adaptive innerwear for women with mobility issues to posture correction bras for women who work long hours and anti-microbial innerwear for women with sensitive skin - the brand had thought of it all. It was time now to launch these products in a meaningful and fun campaign. We made several 20-second films to help Zivame kick off a digital campaign around inclusive lingerie. The campaign brought out the beautiful diversity of women and their unique lingerie needs, and advocated for Zivame's inclusive lingerie.
Check out the videos
Sensitive Skin